Dana DiTomaso: CEO, Kick Point

Dana DiTomaso founded her first business in 2002 and hasn’t looked back since. She moved to Edmonton in August 2010, intending to just stay a few years while her wife completed her PhD at the University of Alberta. She turned her web design and digital marketing business back home in Hamilton, Ontario into a completely remote business. Her intentions were to freelance and then move on. What really happened was incredibly different. Dana got to know the incredibly friendly and welcoming business community in Edmonton. She put down roots, and founded Kick Point – a digital marketing agency – in September 2012. With her business partners, Jen Salamandick and Sarah Sinfield, Kick Point has grown significantly in its first year and is now a team of 5, with big plans for the future.

Contributing to her community is important to Dana. She is a strong advocate for women in business and technology, mentoring and supporting women in these communities. In the search marketing industry, she’s a frequent speaker at industry conferences, and works to increase the profile of women in the field. In her spare time, she is a technology columnist for CBC Edmonton AM, and the Communications Chair of the Advertising Club of Edmonton. She was also named to Alberta Venture’s “Next 10” list and Avenue Magazine’s “Top 40 Under 40” list in 2012.



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  • BigAddie

    This is a great story! I remember noticing Dana as a young Edmontonian back in 2010-2011, on twitter, and it’s great to see her company grow and become a well known name (even to someone like me who has no clue about this kinda stuff) in the social media circles, at least. Inspiring!!